Launching a new law firm website takes more than approving a design. The firm and the web team need a shared list of pages, features and responsibilities to check before the old site is replaced. Use this checklist to organize that review.
Confirm the page structure
Build the menu around the services the firm actually provides. Check that visitors can move from a practice area overview to the right lawyer profile and contact route without needing the search box. Use plain labels rather than internal department names a prospective client may not recognize.
Make sure office details and jurisdictions match the firm’s confirmed information. Do not create location pages that suggest an office exists where it does not.
Assign a reviewer to each content area
- Practice area descriptions: the lawyer responsible for the subject.
- Lawyer profiles: the person who can confirm roles, titles and backgrounds.
- Contact details: the team that receives enquiries.
- Photography and other assets: the person who confirms permission to use them.
- Intake notices and marketing claims: the firm’s designated approver.
Keep open statements marked for review. Approving the design does not mean every statement on the page is accurate and ready to publish.
Test the enquiry journey
Follow every contact route on a phone and a desktop. Check that links work, form labels are clear and error messages explain what to fix. Use test details to confirm the right person receives each submission and the visitor sees the agreed message.
Ask the firm to approve what the first form asks for and how it explains the next step. If booking or chat is included, test its hours, notifications and backup route, and name who will monitor each channel after launch.
Plan for old pages and links
List the old page addresses before anything changes. Decide which pages to keep, revise or retire, and set a redirect for each changed address to its closest new page. Do not send every old address to the homepage.
Ask the web team to check search visibility settings, canonical addresses and internal links. Any structured data should match the visible, confirmed information on the page.
Review representative layouts
Test a practice area page, a lawyer profile, an article and the contact page on small and large screens. Check readability, keyboard navigation, form focus, image descriptions and whether fixed buttons cover content. Log each problem with the page and the steps to reproduce it.
Check loading speed on real pages and devices. A single speed score does not replace testing whether visitors can read, navigate and contact the firm.
We design law firm websites that make credentials clear and consultations easy to book.
Agree the launch day process
Name who approves the release, who makes the change and who checks the site afterwards. Confirm a full backup exists before launch. After release, recheck the key pages, contact delivery and tracking with test data, and agree who looks after updates and fixes from then on.
If you are still planning the site, read what clients look for on a law firm website and our law firm content review checklist. See our law firm website design services, or contact Canada Create™ with your current website and planned changes.
Frequently asked questions
What should a law firm check before launching a new website?
Page structure, content approvals, every contact route, redirects for old pages, layouts on phones and desktops, and a backup and launch plan.
Who should approve law firm website content?
The lawyer responsible for each practice area, the person who confirms profiles, and the firm's designated approver for intake notices and marketing claims.
How should a law firm website menu be organized?
Around the services the firm provides, using plain labels a prospective client would recognize.
What happens to old page addresses when a law firm site is rebuilt?
Each changed address should redirect to its closest new page. Sending everything to the homepage loses visitors and search visibility.
How do we test the contact form before launch?
Submit test details on a phone and a desktop, confirm the right person receives them and check the message the visitor sees.
Should we create pages for cities where we have no office?
Not pages that suggest an office exists. Location information must match the firm's confirmed details.
What accessibility checks matter at launch?
Readable text, keyboard navigation, visible form focus, image descriptions and buttons that do not cover content.
Is a speed score enough to approve performance?
No. Test real pages on real devices to confirm visitors can read, navigate and contact the firm quickly.
What should happen right after launch?
Recheck key pages, contact delivery and tracking with test data, and confirm who handles updates and fixes.
Can Canada Create manage our law firm website launch?
Yes. We plan, build, test and launch law firm websites and handle the redirects and checks.
