Dream Body mission is to inspire and educate people to make the changes necessary to optimize the quality of their life and to provide the tools they need to recognize and operate at their peak performance
Our digital marketing agency in Toronto was approached by a fitness coach group that was struggling to fill up their boot camp classes. The group had a strong presence on social media, but they were not seeing the results they wanted. They wanted us to design a new landing page that would convert visitors into customers and run a successful marketing campaign to drive traffic to the page.
CUSTOM LANDING PAGE DEVELOPMENT
We started the design process by conducting thorough research into the fitness coach group’s target audience and competitors. This allowed us to identify the key features and benefits that would resonate with potential customers. We then created wireframes and mockups for the new landing page, focusing on a clean and modern design that would highlight the group’s services and value proposition.
The final design featured large, high-quality images of the group’s boot camp classes, clear calls to action, and a simplified registration process. We also added customer reviews and testimonials to build social proof and credibility.
LEAD GENERATION
The new landing page and marketing campaign generated impressive results for the fitness coach group. The new landing page had a 70% increase in conversions compared to the old landing page, and the average order value increased by 25%. The marketing campaign drove a 60% increase in traffic and an 80% increase in boot camp sign-ups.
How CANADA CREATE Landing Page and Lead Generation Strategy Increased Conversions and Generated More Business?
o drive traffic to the new landing page, we created a targeted marketing campaign on Facebook and Instagram. We used audience demographics and interests to reach the group’s ideal customers and promoted the new landing page with a clear value proposition.
The marketing campaign featured eye-catching images of the group’s boot camp classes and highlighted the benefits of joining the group. We also used retargeting ads to reach people who had previously visited the website but had not signed up for the boot camps.
