Initially, embedding Apple Podcasts episodes within my WordPress site presented unexpected challenges. I, like many others, sought a user-friendly, code-free approach.
After considerable experimentation and copious amounts of coffee, I identified several methods for integrating Apple Podcasts into WordPress. Through comprehensive testing, I pinpointed the most effective solutions for podcasters and WordPress users.
This guide provides a step-by-step walkthrough for embedding Apple Podcasts in WordPress, ensuring your audio content displays beautifully and functions flawlessly across all devices.
Whether you’re showcasing your own podcast or sharing episodes from others, these techniques offer an effortless way to present a visually appealing and fully functional podcast player.
Why Embed Apple Podcasts in WordPress?
Apple Podcasts is one of the top platforms for discovering and listening to podcasts on iPhones, iPads, and other Apple devices.
For those with an audio show available on Apple Podcasts, embedding episodes on your WordPress website offers an excellent strategy for promotion and audience expansion.
Rather than simply providing links or employing a basic player, you can showcase your episodes directly on your podcast website, enabling immediate playback for listeners.
Embedding your show provides these benefits:
- 🎧 Visitors can listen without leaving your site.
- 📈 You enhance time spent on your site and increase user interaction.
- 🌟 Embedding maintains your podcast’s unique branding alongside your existing content.
- ☑ Your podcast website evolves into a central platform for promoting your show, providing extra materials, and expanding your audience according to your preferences.
Crucially, podcast visibility increases because first-time site visitors instantly learn about your podcast, potentially leading to many new listeners.
Even without embedding your own podcast, featuring Apple Podcasts on your website can be a valuable way to recommend episodes or share curated content.
For instance, a blogger might enhance articles by including relevant podcast episodes to reinforce arguments. Businesses or authors might display podcast appearances to establish credibility.
Also, creators of online courses could provide interviews or discussions as supplementary materials for their students by embedding them.
How to Embed Apple Podcasts in WordPress
Now that you understand the advantages of embedding Apple Podcasts in WordPress, I’ll demonstrate two straightforward methods, requiring no specialized technical knowledge.
Use the shortcut below to navigate directly to each embedding method:
- Method 1: Embed Apple Podcasts in WordPress Using the Custom HTML Block (Free + Easy)
- Method 2: Embed Apple Podcasts in WordPress Using EmbedPress (More Customizable)
- Bonus Tips and Ideas to Grow Your Podcast
- FAQs About Embedding Apple Podcasts in WordPress
Ready? Let’s get started.
Note: The appearance of Apple Podcasts could vary slightly based on the device you use, whether web, desktop, or mobile. This tutorial uses the web version for its instructions.
Method 1: Embed Apple Podcasts in WordPress Using the Custom HTML Block
If you use the WordPress block editor, this method offers a fast, cost-free way to embed an Apple Podcasts episode.
This approach requires no plugins; simply grab the embed code from Apple Podcasts and insert it into a ‘Custom HTML’ block.
Keep in mind that embedded podcast players may render differently depending on the theme used; preview the appearance on both desktop and mobile devices.
Step 1: Copying the Apple Podcast Embed Code
Start by visiting the Apple Podcasts website via any browser, without requiring iTunes or the Apple Podcasts application.
Use the ‘Search’ function in the left panel to locate the desired podcast, searching by title, episode, or host.
For example, I looked for a show called ‘The Climate Question.’
After locating your podcast, click the appropriate search result to access the show or episode page.
On the podcast page, click the three-dot menu next to the ‘+ Follow’ button.
In the dropdown menu that appears, choose the ‘Copy Embed’ option.
The embed code for the show will then be copied to your clipboard automatically by Apple Podcasts.
To embed a particular episode, navigate down the show page to the ‘Episodes’ section.
Click the three-dot menu within the desired episode listing, and then press ‘Copy Embed Code.’
Alternatively, you can click on a specific episode title.
This action redirects you to the episode’s dedicated page, offering a concise summary of the episode’s contents. You’ll also see links for social media, an email contact, the content advisory (e.g., Clean or Explicit), and host information.
On the episode page, select ‘Copy Embed’ from the three-dot menu located beside the ‘Play’ control.
At this point, the episode’s embed code is copied and ready for use.
Step 2: Add the Apple Podcast Embed Code to WordPress
Now that you’ve obtained the Apple Podcasts embed code, the next step is to integrate it into your WordPress site.
The player can be embedded within any page or post. This guide will demonstrate embedding within a blog post, utilizing the block editor.
From the WordPress dashboard, navigate to Posts » Add New or access a current post where you intend to place the podcast.
In the block editor, click the ‘+’ button to add a block.
Search for ‘Custom HTML’ and then choose the ‘Custom HTML’ block.
Insert the copied Apple Podcasts embed code into the Custom HTML block.
It should look something like this:
To preview the Apple Podcasts player’s appearance, select the HTML block, then select the ‘Preview’ option in the toolbar.
The front-end preview of the player will then display within the content editor.
If the embedded player displays correctly, click ‘Publish’ to finalize the post (or ‘Update’ for existing posts).
Now, your visitors can listen to Apple Podcasts directly from your site.
It’s that simple!
Method 2: Embed Apple Podcasts in WordPress Using EmbedPress
While the Custom HTML block functions as a free solution, its interface can be cumbersome, especially for users less familiar with coding.
Conversely, EmbedPress provides a more intuitive embedding process. Simply paste the Apple Podcasts URL into the EmbedPress block, and a responsive player appears within your content.
Step 1: Get the EmbedPress Pro Plugin
To integrate Apple Podcasts with EmbedPress, the Pro plugin version is required.
Visit the WPDeveloper website to register for a Pro account. Select a subscription plan based on the number of sites where you plan to use the plugin.
Upon registration, you will be directed to your EmbedPress dashboard, which contains:
- A download link for the EmbedPress Pro .zip file.
- Your license key, necessary for plugin activation.
Download the .zip file and keep the dashboard tab accessible, as the license key will be needed in the subsequent step.
📝 Note:EmbedPress Pro is essential for embedding Apple Podcasts; the free version will not suffice.
Upgrading unlocks content exclusivity features, the ability to display video or image advertisements, customization of the player’s appearance, and the option to add your own branding. Lazy loading can also be enabled to boost site performance.
Step 2: Install EmbedPress Pro and Activate the License Key
Once you’ve downloaded the EmbedPress Pro .zip file from your account dashboard, it’s time to install it on your WordPress site.
Navigate to Plugins » Add New.
Next, select the ‘Upload Plugin’ option located at the top of the page.
Choose the .zip file you downloaded from EmbedPress.
Click ‘Install Now,’ then ‘Activate.’ Refer to our guide for comprehensive instructions on WordPress plugin installation.
The following step involves activating the premium plugin using your license. Navigate to EmbedPress » License within your WordPress admin area.
Paste your license key (found in your WPDeveloper account dashboard) into the provided field, and then click ‘Activate License.’
A verification code is then sent to the email associated with your EmbedPress Pro purchase.
Retrieve the verification code from your email, return to the settings page, and enter it in the newly displayed field below the license key box. Click ‘Verify.’
Activating the plugin grants you access to premium platform support, encompassing Apple Podcasts, and additional customization options.
Step 3: Copy the Apple Podcast URL
To embed Apple Podcasts into WordPress using EmbedPress, you’ll need the correct URL for the complete show or a particular episode.
For example, to copy a show link:
Navigate to Apple Podcasts and utilize the search functionality to locate the desired show or specific episode.
As an illustration, a search was performed for ‘The Psychology of Your 20s.’
From the search results, select the podcast title to access the show’s primary page.
Next, click the ellipsis (three dots) adjacent to the ‘+ Follow’ button to reveal the options menu.
After that, select the ‘Copy Link’ button to copy the show’s link.
The link is then copied to your clipboard automatically by Apple Podcasts.
Now, to copy a single episode link, scroll through the list of available episodes in the Apple Podcasts show.
After locating the desired episode, press the episode’s three-dot button, and then press the ‘Copy Link’ button.
Do you need more episode information?
Simply select the episode section to access its dedicated page, which provides a brief episode summary, links to social media profiles, a contact email, content ratings (such as Clean or Explicit), and details about the host.
From the episode’s individual page, click the three-dot button next to ‘Play.’
Then, select ‘Copy Link’ to get the episode’s link.
Alternatively, you can copy the show’s or episode’s URL directly from your browser’s address bar.
This avoids the need to locate the three-dot menu and select the ‘Copy Link’ button.
Ensure that you are viewing the correct page, whether it’s a show or a particular episode.
Step 4: Add the Apple Podcast URL to WordPress Using the EmbedPress Block
Next, it’s time to embed your podcast using the EmbedPress plugin.
While it’s compatible with any page or post, this example demonstrates the process within a WordPress blog post.
From your WordPress dashboard, go to Posts » Add New or open an existing post.
In the block editor, you can click the ‘+’ button.
Then, search for the EmbedPress block.
Once the block is visible, selecting it adds it to your WordPress editor.
Now, paste the Apple Podcasts URL into the designated field of the EmbedPress block.
Remember to finalize the process by selecting the ‘Embed’ button or pressing ‘Enter’.
EmbedPress promptly retrieves and renders the Apple Podcasts player within your editor.
The ‘Block’ tab provides options to customize the player’s visual presentation.
Within ‘General,’ adjust the width and height settings to modify the dimensions of the embedded player.
Activating the ‘Social Share’ feature adds sharing buttons for platforms like Facebook and X (Twitter) to your embedded Apple Podcasts player.
This simplifies the process for site visitors to share the podcast episode across their social networks.
Moreover, EmbedPress Pro extends functionality with monetization and content security features, accessible in the ‘Ads Settings’ and ‘Content Protection’ sections of the ‘Block’ tab.
- Ads Settings: This feature lets you insert video or image advertisements into your embedded content, allowing customization of their size, timing, and skip options.
- Content Protection: It provides tools to limit access based on user roles or require a password, safeguarding your embedded material.
Adjust these settings according to your specific needs.
After customizing the appearance of the Apple Podcasts embed, click ‘Publish’ or ‘Update’ to deploy it.
Now, visitors have the convenience of listening to the podcast directly on your website and sharing it on social media effortlessly.
Bonus Tips and Ideas to Grow Your Podcast
Embedding your Apple Podcasts in WordPress is just the beginning.
To effectively expand your podcast’s reach and foster audience loyalty, consider these strategies:
- Consider hosting a giveaway.To boost subscriptions or reviews, leverage RafflePress for creating giveaways. Reward actions like subscribing, reviewing, or episode sharing. Refer to our guide on running giveaways for comprehensive instructions.
- Invite guest speakers.Including experts or other creators in your niche provides new perspectives and exposes your podcast to their audience.
- Add show notes and transcripts.Transcripts enhance SEO, allow easy skimming, and improve accessibility. Explore our recommended transcription services for further information.
- Grow your email list.Contact listeners with updates on new episodes, promotions, or other news via email. Add a newsletter signup form near your player or via website popups. Our guide details how to expand your email list.
- Consider building a membership site for your podcast.Use MemberPress to offer exclusive content, such as bonus episodes, behind-the-scenes content, or downloadable materials. Our guide on building membership websites has more.
These simple steps can greatly help in establishing a dedicated podcast following. 🌐
FAQs About Embedding Apple Podcasts in WordPress
Still have questions? Here are some common questions I get from readers looking to feature Apple Podcasts on their WordPress sites:
Can you embed a podcast into a WordPress website?
Yes, you can! WordPress supports both HTML embed codes and direct URLs for many podcast platforms. That means you can easily display podcast episodes using built-in blocks or plugins – no coding required.
How do you embed Apple Podcasts into a website?
The easiest way is to copy the embed code directly from Apple Podcasts and paste it into a Custom HTML block in WordPress.
Alternatively, you can use a plugin like EmbedPress, which lets you embed Apple Podcasts by simply pasting the episode URL.
Do I need a website for my podcast?
While it’s not required, having your own website gives you more control over your content, branding, and audience. You can promote episodes, collect emails, add show notes, and even improve SEO to reach more listeners. For details, see our guide on how to create a podcast.
Is WordPress a good option for a podcast website?
Yes, WordPress is a highly adaptable, beginner-friendly platform that supports a wide range of podcast plugins and themes. WordPress makes it easy to manage and promote your podcast in one place, whether you’re just starting out or growing your show.
I hope this guide has helped you learn how to embed Apple Podcasts in WordPress. Next up, you can check out our guide on how to start a podcast or our expert picks of the best podcast hosting.
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