While the default WooCommerce cart page functions adequately, it often lacks customization and may not reflect your brand’s unique style.
Through our evaluation of various page builders, we found that SeedProd allows you to easily design a custom cart page without any coding skills required.
Our exploration of SeedProd’s WooCommerce capabilities revealed that personalizing the cart page is not only easier but also more effective than we anticipated. Tasks that previously needed a developer can now be accomplished with just a few clicks using their intuitive drag-and-drop interface.
In this guide, we will provide you with a step-by-step process to create a custom WooCommerce cart page without writing any code.
💡Quick Overview: Build Your Custom Cart Page in 6 Simple Steps
Before diving into the specifics, here’s a brief outline of the key steps you will follow:
- Install and activate the SeedProd Pro plugin.
- Create a new landing page and select a template to start with.
- Design the initial page layout, including a header and columns.
- Drag and drop the main WooCommerce ‘Cart’ block onto your new page.
- Incorporate conversion elements such as customer testimonials or a countdown timer.
- Publish your page and set it as the designated cart page in your WooCommerce settings.
What Are the Benefits of Creating a Custom WooCommerce Cart Page in WordPress?
WooCommerce includes a pre-designed cart page. By simply installing and activating this plugin, your online store will automatically use the default cart page.
When visitors add items to their carts, they are on the verge of completing a purchase. However, studies indicate thatalmost 70% of shopperswill abandon their carts and may not return.
Given this, it’s crucial for your cart page to maximize the chances of securing a sale.
Creating a custom cart page instead of using the default design can significantly enhance the conversion rates of your online store.
Even minor customizations, such as incorporating your branding and logo, can enhance the customer experience and increase conversion rates.
With this in mind, we will guide you on how to customize your WooCommerce cart page without any coding. Here’s a brief overview of what we will discuss in the upcoming sections:
- Step-by-Step Guide to Creating a Custom WooCommerce Cart Page in WordPress
- Step 1: Install and Activate SeedProd Pro
- Step 2: Create a New Landing Page
- Step 3: Design the Layout of Your Cart Page
- Step 4: Add WooCommerce Cart Blocks
- Step 5: Incorporate Elements to Boost Conversions
- Step 6: Publish Your Customized Cart Page
- Video Tutorial
- Bonus Tip: Enhance Your WooCommerce Cart Page for Higher Conversions
Let’s get started!
Creating a Custom WooCommerce Cart Page in WordPress
The simplest way to design custom pages for your WooCommerce store is by utilizing SeedProd.
SeedProd is the top WordPress page builder, featuring over 300 professionally crafted templates, including eCommerce options for sales pages and email signup forms.
Additionally, SeedProd provides complete WooCommerce support and includes unique WooCommerce blocks that allow you to display your best-selling products, popular items, latest promotions, and more.
Many of our partner brands have successfully built their entire websites using this plugin, receiving positive feedback from users about the new designs. To find out more, check out our SeedProd review.
Step 1: Install and Activate SeedProd Pro
First, you need to install and activate the plugin. For detailed instructions, refer to our step-by-step guide on installing a WordPress plugin.
Note:SeedProd offers a free version, but for this tutorial, we will utilize the Pro version, which includes essential WooCommerce blocks. Additionally, it seamlessly integrates with various email marketing services to help boost your sales and conversions.
After activating the plugin, let’s head over to SeedProd » Settings and input your license key.
You can locate this information in your account on the SeedProd website. Once you’ve entered the license key, click the ‘Verify Key’ button to proceed.
Step 2: Create a New Landing Page
Next, navigate to SeedProd » Landing Pages and select the ‘Add New Landing Page’ button.
Then, you will need to select a cart page template.
SeedProd categorizes its templates by different campaign types, including coming soon and 404 pages. You can filter templates by campaign type using the tabs at the top of the screen.
When you find a template you like, hover over it and click the ‘Checkmark’ icon to select it.
For this guide, we will choose the ‘Blank Template’ as it allows us to customize only the sections we need.
On the following screen, you will name your cart page.
SeedProd will automatically generate a URL based on the title of the page, but you have the option to customize this URL to your preference.
Once you are satisfied with the information you’ve provided, click the ‘Save and Start Editing the Page’ button.
Step 3: Create the Layout for Your Cart Page
This will open the SeedProd page builder, which features an intuitive drag-and-drop editor. You can see a live preview of your custom cart page on the right side, while the settings are available on the left.
💡 Pro Tip:If creating a cart page seems overwhelming, you can utilize SeedProd’s AI Builder for assistance. Simply describe the type of cart page you envision in a few words, and the AI will create a custom cart page for you.
Additionally, the plugin’s AI capabilities can automatically generate content and images, helping you save even more time.
To begin, check out our tutorial on building a WordPress website using AI.
First, let’s add an image to the top of the page. We suggest using an image that resembles your store’s regular header to maintain consistent branding.
We want the header image to span the entire width of the cart page, so let’s select the first layout option in the ‘Choose your layout’ box.
This will create a layout that spans the full width of the page.
Next, locate the ‘Image’ block in the left-hand menu and drag it into your layout.
To upload your image, click on the ‘Image’ block to select it.
In the left-hand menu, click on ‘Use Your Own Image’ to either choose an image from the media library or upload a new file from your computer.
The settings on the left allow you to further customize the image. For instance, you can add alt text for the image and adjust its size.
Once you are satisfied with the appearance of the header, click the ‘Add Columns’ icon in the ‘Drag a new block here’ section.
You can now select the layout you wish to use for the main cart page area.
Feel free to click on the content and sidebar layout option.
This enables you to create a section for your cart and a space to display customer testimonials, enhancing conversion rates.
Step 4: Incorporate WooCommerce Cart Blocks
In the left-hand menu, scroll down to the ‘WooCommerce’ section. Locate the ‘Cart’ block and drag it into your layout.
Afterward, you can customize every aspect of the cart using the options in the left-hand menu.
This includes adjusting the fonts, colors, buttons, and more.
Once you’re satisfied with the appearance of your cart area, it’s time to incorporate a testimonials section.
This serves as social proof, boosting shoppers’ confidence by demonstrating that others have had positive experiences with your products.
Locate the ‘Testimonials’ block and drag it into your layout.
You now have the ability to customize the appearance of testimonials on your online store.
For instance, in the left-hand menu, you’ll find options to adjust the color of the comment bubble, change the alignment, and add additional customer testimonials.
Another effective idea is to display a star rating beneath each testimonial.
To achieve this, simply locate the ‘Star Rating’ block and drag it below the testimonial block.
Step 5: Incorporate Elements That Boost Conversions
Creating a sense of scarcity can motivate your customers to make a purchase immediately, rather than delaying and risking missing out. Consider adding a countdown timer that tracks the minutes until the visitor’s cart expires.
To instill this urgency, find the ‘Countdown’ block and position it at the top of your cart.
To ensure each visitor sees a unique timer, open the ‘Countdown Type’ dropdown and select ‘Visitor Timer (Evergreen).’
This feature ensures that the countdown timer resets for each individual user, creating a true sense of urgency.
The timer is initially set to 30 minutes, but you can easily modify this by entering a different value in the ‘Set Timer For’ field.
To inform customers that their cart will expire when the timer hits zero, we will add a ‘Headline’ block above the timer.
You can then enter the message you want to display to your customers.
Encourage customers to add more items to their cart by featuring a section for popular products.
To showcase your store’s best-selling items, simply drag and drop a ‘Best Selling Products’ block into your layout.
By default, this block displays your top-selling products, but you can adjust the settings to feature items on sale, your latest products, and more.
To make changes, simply open the ‘Type’ dropdown menu and select a different option.
For further information, please refer to our guide on displaying popular products in WooCommerce.
Step 6: Publish Your Custom Cart Page
Once you’re satisfied with the appearance of your cart page, it’s time to publish it. Click the dropdown arrow next to ‘Save’ and select the ‘Publish’ option.
Next, you will need to update the cart URL in the WooCommerce settings.
Start by navigating to WooCommerce » Settings and then select the ‘Advanced’ tab.
In this section, locate the ‘Cart page’ dropdown and begin typing the URL for your custom page.
When the correct page appears, click on it to select.
Bonus Tip: Enhance Your WooCommerce Cart Page Conversions
After setting up your custom WooCommerce cart page, there are several strategies to minimize cart abandonment and boost sales, allowing you to maximize revenue from your current traffic.
Here are some effective methods to achieve this.
1. Monitor Your Conversions
Cart abandonment is a significant challenge for online retailers. Research indicates that nearly 70% of shoppers who add products to their cart do not complete their purchase. (Source: Cart abandonment statistics)
By tracking conversions, you can identify what works well on your cart page and what doesn’t. Use SeedProd to optimize your custom cart page, encouraging more customers to finalize their purchases.
The simplest way to monitor WooCommerce conversions is by using MonsterInsights, the top Google Analytics plugin for WordPress.
It includes an eCommerce add-on that allows you to track conversions with just a few clicks, enabling you to view your data without any coding or leaving your dashboard.
For detailed instructions on tracking your WooCommerce cart conversions, refer to our comprehensive guide on setting up WooCommerce conversion tracking.
2. Minimize Cart Abandonment with Timed Popups in WooCommerce
You can effectively decrease cart abandonment by utilizing a timed popup. The most efficient way to achieve this is through OptinMonster, the leading WordPress popup plugin for lead generation and conversion enhancement.
Its innovative Exit-Intent® technology triggers popups precisely when a shopper is about to exit the cart page. You can also use this tool to provide shoppers with a special discount code if they finalize their purchase immediately.
OptinMonster offers a robust array of targeting and personalization options.
For instance, if you have already given the shopper a coupon, you can display an informative popup instead. This could encourage them to ask any questions they may have about your products.
OptinMonster enables you to create a variety of marketing campaigns, such as popups, fullscreen welcome mats, floating bars, scroll boxes, and slide-ins.
For instance, if a customer adds a product to their cart but doesn’t finalize the purchase, you can entice them with a coupon for that specific item using a slide-in notification.
For additional information, check out our guide on creating a WooCommerce popup designed to boost sales.
3. Increase Sales with Real-Time Social Activity Notifications in WooCommerce
Real-time social activity notifications display the products that customers are purchasing, which can instill confidence in new shoppers about your site’s popularity and reliability, while also leveraging the fear of missing out (FOMO) to encourage purchases.
The easiest way to incorporate social proof notifications into your cart page is by using TrustPulse. This is the leading social proof plugin for WordPress and WooCommerce, proven to enhance conversion rates by as much as 15%.
Our partner brands utilize TrustPulse to showcase live purchases in their stores, resulting in improved conversion rates. For more information on its features, refer to our TrustPulse review.
You can install the plugin on your website within minutes and start displaying a notification bubble every time someone makes a purchase, initiates a free trial, and more.
For more information, check out our guide on implementing FOMO strategies on your WordPress website.
We hope this article has assisted you in creating a custom WooCommerce cart page without any coding. You might also be interested in our comprehensive guide on customizing the WooCommerce login page and our curated list of the best WooCommerce plugins for your online store.
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