Boost Your Engagement: A Step-by-Step Guide to Adding the Facebook Like Button in WordPress (Updated)

Want to add a Facebook like button to your WordPress site? Follow our step-by-step guide on how to add a Facebook like button using a plugin and custom code.

A crucial aspect of thriving WordPress websites is ensuring that visitors can easily interact with your content, which is essential for growth. However, many site owners neglect the simple yet effective addition of a Facebook Like button.

Although it may appear to be a minor feature, the Facebook Like button is one of the most impactful tools for increasing your online presence. More likes translate to greater visibility, often resulting in increased traffic and potential customers.

The good news is that incorporating a Facebook Like button into your WordPress site is simpler than you might expect! We have tested various methods for Facebook integration and identified several that yield excellent results.

In this guide, we will show you how to integrate a Facebook Like button into your WordPress site. We will present the most effective strategies we’ve discovered, enabling you to harness social engagement to enhance the growth of your WordPress site. 📈

Reasons to Incorporate a Facebook Like Button in WordPress

Facebook ranks among the most widely used social media platforms globally. Numerous businesses leverage Facebook to engage with their customers and promote their offerings.

Integrating a Facebook Like button on your WordPress website can significantly boost engagement. It also motivates users to share your content on their Facebook profiles, drawing in new visitors to your site.

Utilizing the Facebook Like button can enhance your social media following and foster community engagement. It increases visibility for your products and services, leading to higher conversion rates.

In this guide, we will demonstrate how to integrate a Facebook Like button into your WordPress site. Here’s a brief overview of the methods we will discuss:

  • Method 1: Integrate a Facebook Like Button in WordPress Using a Plugin
  • Method 2: Add a Facebook Like Button in WordPress Manually
  • Bonus Tip: Understanding Open Graph Metadata and How to Implement It in WordPress
  • Bonus Resources: Additional Social Media Guides for WordPress Sites

Are you ready? Let’s explore how to add a Facebook Like button in WordPress using either a plugin or custom code.

Method 1: Integrate a Facebook Like Button in WordPress Using a Plugin

In this method, we will utilize a WordPress plugin to add a Facebook Like button. This approach is straightforward and ideal for beginners.

First, you need to install and activate the BestWebSoft Like & Share plugin. For detailed instructions, refer to our step-by-step guide on installing a WordPress plugin.

After activation, navigate to Like & Share » Settings from your WordPress admin dashboard.

First, you’ll need to obtain a Facebook ‘App ID’ and ‘App Secret.’ If you don’t have these details, follow the instructions below.

Steps to Create a Facebook App ID and App Secret

In the ‘Settings’ panel, click the ‘Create a new one’ link located under the ‘App ID’ or ‘App Secret’ field in the Like & Share plugin.

This will redirect you to the Meta for Developers website. We recommend opening this site in a new tab or window, as you will need to access the Like & Share settings page in your WordPress admin to input the app ID and secret.

Next, you’ll need to select the type of app. Choose ‘Business’ as the app type and click the ‘Next’ button.

Now, you’ll need to provide some basic information about your app.

Enter a display name for your app and ensure that the correct email address is listed in the ‘App contact email’ field. Facebook will automatically use the email associated with your current account.

You also have the option to select a business account. You can leave it set to ‘No Business Manager account selected’ and click the ‘Create app’ button.

A pop-up window will appear, prompting you to re-enter your password.

This step is a security precaution to protect your account from unauthorized access. Please enter your Facebook account password and click the ‘Submit’ button.

After this, you will be directed to your application dashboard.

From this point, navigate to Settings » Basicin the left-hand menu.

Next, expand the ‘Settings’ dropdown and select ‘Basic.’

Here, you will find your ‘App ID’ and ‘App Secret.’

You can now input this information into the Like & Share plugin settings.

Complete the Customization of Your Facebook Like Button

First, copy the ‘App ID’ and return to the tab or window where the Like & Share » Settings page is open. Then, simply paste the ‘App ID’ into the designated field.

Next, repeat this process by copying the ‘App Secret’ from the Meta for Developers page and pasting it into the Like & Share plugin settings.

Once you’ve completed this, you can decide whether to display the Facebook Like button alongside the Profile URL and Share buttons.

There are also options to adjust the size of the Facebook Like button, its placement before or after the content, and its alignment.

If you have activated the Profile URL button, scroll down to the ‘Profile URL Button’ section and input your Facebook username or ID.

Once you are finished, make sure to save your changes.

The plugin will now automatically integrate a Facebook Like button into your WordPress website, positioning it according to your preferences.

You can also utilize the [fb_button] shortcode to place the Facebook Like button anywhere on your site.

That’s it! You can now visit your site and find the Like button on each post.

Method 2: Adding a Facebook Like Button Manually in WordPress

Another method to include a Facebook Like button is by using custom code. This approach involves adding code directly to WordPress, so we recommend it only for those who are comfortable with code editing.

In this section, we will use the WPCode plugin, which simplifies the process for anyone looking to add code to their WordPress blog.

First, visit the ‘Like Button’ page on the Meta for Developers website and scroll down to the ‘Like Button Configurator’ section.

Next, input your Facebook page URL in the ‘URL to Like’ field. This will link the Facebook Like button to your page.

Next, use the settings to select the layout and size of the Like button. You will also see a preview of how it will look.

Once you are happy with the preview, click the ‘Get Code’ button. A pop-up window will appear displaying two code snippets under the ‘JavaScript SDK’ tab.

Be aware that adding these code snippets directly to your WordPress theme could cause issues with your website. Additionally, these changes will be lost when you update the theme.

That’s why we suggest using the WPCode plugin. This tool allows you to insert code snippets into your website and manage custom code easily, without modifying your theme files. This approach helps prevent any potential disruptions to your WordPress site.

We have successfully used WPCode across our brand sites for seamless and effective customizations. To learn more about our experience, feel free to read our comprehensive WPCode review.

To begin, install and activate the free WPCode plugin. For further instructions, please refer to our guide on installing a WordPress plugin.

📝 Note:The free version of WPCode enables you to insert custom code snippets, which we will utilize in this guide. However, upgrading to WPCode Pro provides access to additional features, including a complete revision history and the option to schedule your code.

After activating the plugin, navigate to Code Snippets » Header and Footer in your WordPress dashboard.

Next, copy the first code snippet and insert it into your WordPress theme’s header.php file immediately after the tag. Simply paste the code into the ‘Body’ section.

Once you’ve completed this step, remember to click the ‘Save Changes’ button.

Then, copy the second code snippet and paste it into your WordPress site to enable the Facebook Like button.

To do this, go to Code Snippets » + Add Snippet in your WordPress admin panel. Alternatively, you can click the ‘Add New’ button in the WPCode dashboard.

On the following screen, WPCode will give you the option to select a snippet from the pre-built library or to add a new custom code.

Select the ‘Add Your Custom Code (New Snippet)’ option and click the ‘Use snippet’ button.

Next, give your custom code a name and paste the second code snippet in the ‘Code Preview’ section.

Make sure to select ‘HTML Snippet’ from the ‘Code Type’ dropdown menu.

Scroll down to the ‘Insertion’ section to choose where you want the Facebook Like button to be displayed.

For instance, if you want it to show up before the content,

simply select ‘Insert Before Content’ from the ‘Location’ dropdown menu under ‘Page, Post, Custom Post Types.’

After finishing, click the ‘Save Snippet’ button.

You will also need to toggle the switch from ‘Inactive’ to ‘Active.’

That’s all! The Facebook Like button will be visible on your website once you add the code.

Bonus Tip: Understanding Open Graph Metadata and How to Integrate it into WordPress.

Open Graph is a type of metadata that enables Facebook to gather information about a page or post on your WordPress site, including a thumbnail image, title, description, and author.

Facebook effectively retrieves the title and description fields; however, if your post contains multiple images, it may occasionally display the wrong thumbnail when shared.

If you’re currently using the All in One SEO (AIOSEO) plugin, you can easily resolve this issue.

At CanadaCreate, we utilize the AIOSEO plugin to manage our OpenGraph settings for Facebook and X, among other SEO strategies. We highly recommend it, and you can check out our comprehensive AIOSEO review for more information.

To begin, navigate to All in One SEO » Social Networks and select the Facebook tab.

Next, click the ‘Upload or Select Image’ button to set a ‘Default Post Facebook Image’ if your article lacks an open graph image.

Additionally, you can configure an open graph image for each individual post or page.

While editing a post, simply scroll down to the AIOSEO Settings section in the content editor. Then, switch to the ‘Social’ tab to preview your thumbnail.

Now, scroll down to the ‘Image Source’ option. From there, choose an open graph image for your post.

For instance, you can select ‘Attached Image,’ ‘First Image in Content,’ or ‘Custom Image’ to use as your open graph thumbnail.

For further details and alternative methods to add open graph metadata, please refer to our guide on how to add Facebook Open Graph metadata in WordPress.

Additional Resources: Comprehensive Social Media Guides for Your WordPress Site

We hope this article has guided you on how to integrate the Facebook Like button into your WordPress site. You may also find our following guides helpful:

  • How to Showcase Facebook Page Reviews on Your WordPress Site
  • How to Embed Facebook Photo Albums in WordPress
  • Top Facebook Strategies and Tutorials for WordPress Users
  • How to Organize a Social Media Contest to Increase Your Website’s Reach
  • How to Leverage Social Media to Increase Email Subscribers in WordPress
  • Top AI Prompts for Bloggers, Marketers, and Social Media Enthusiasts
  • Your Complete Social Media Cheat Sheet for WordPress
  • The Best Social Media Plugins for Enhancing Your WordPress Experience

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