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M City Condos: Branding for the tops

M City Condos: Branding for the tops

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The M City Condominiums showcases diversity, community living, and convenience. Nestled in Mary Fix Creek Gateway, this city-within-a-city combines green open spaces with a tight-knit neighbourhood feel. And because this community is about bringing family, friends and neighbours closer, everything they need is closer too.

Case Study: The M City Condominiums

The M City Condominiums is poised to create a dynamic public realm designed to add a new vibe to Mississauga's thriving culture, while providing clients with the things they need to grow. We build upon these goals and organize a marketing plan in order to increase closing rates, increase leads, and distinguish this condominium development amongst competitors.

Challenges:

  • Increase closing rates
  • Increase Leads
  • Distinguishing the brand amongst competitors

Solutions:

  • Ease of inquiry: The redesign of The M City Condominiums website puts user experience at the forefront, giving them an in-depth visualization of the lifestyle and amenities one can expect from the development. In addition, users experience a smooth fuctioning website to browse beautiful imagery, information about the team of developers, news about the development, and a gallery that best promotes the location of the development and the M City brand.
  • Local SEO: The M City Condominium's Google Business listing was optimized and monitored to improve map related rankings. In-depth keyword research were used to write meta content for key conversion pages in order to match with the identified targeted search queries.
  • Branding: The M City Condominium's community style living and convenience makes this a dream home for many. The diverse, culture rich community sets this a part from other developments with its cohesive branding and an attractive modern lifestyle in the burgeoning city of Mississauga.

Result:

From carrying out new online marketing techniques, The M City Condominiums has increased leads by 420% and has increased closing rates by 210%. Their brand is distinguished as the perfect home for families, or anyone looking for community and convenience. Using content creation, imagery, web design, and branding, this project displays the great value of The M City Condominiums to potential buyers.

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126 Willowdale Avenue, North York, Ontario