Icona Condos is a new condo development at 3201 Hwy 7, ON, L4K 5Z7, Vaughan. Icona Condos has a total of two towers, 44 and 48 storeys high with 1044 units, as well as the 9-storey redevelopment of the current Hilton Garden Inn on the site.
The main objective of the marketing campaign was to generate high-quality leads for Icona Condos. The campaign was designed to attract potential buyers who were interested in buying a luxury condo in Toronto. The marketing agency was tasked with creating a landing page design and lead generation strategy that would convert visitors into leads.
LANDING PAGE DESIGN
Canada Create created a visually stunning landing page that showcased the luxurious amenities and features of the Icona Condos project. The landing page was designed to capture the attention of visitors and encourage them to provide their contact information.
LEAD GENERATION
The agency developed a lead generation strategy that included targeted ads, social media marketing, and email marketing. They used Facebook and Google Ads to reach potential buyers who were interested in luxury real estate in Toronto. They also created a social media campaign that included organic and paid posts on Facebook, Instagram, and LinkedIn. Finally, they developed an email marketing campaign that targeted people who had expressed interest in the project.
VIDEO COMMERCIAL
The marketing campaign was a huge success, generating a large number of high-quality leads for the Icona Condos project. The landing page design and lead generation strategy were highly effective in attracting potential buyers and converting them into leads. The campaign generated over 2,600 leads, with a conversion rate of 48%.
